WHY IT WORKS?

Average American drivers travel 300 miles per week. As more Americans spend longer hours on the road, OOH advertisers have access to a larger base of "captive" audiences.

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NUMBERS DON'T

The average vehicle driven 15,000 miles per year will pass in front of 9,000,000 vehicles.
Vehicle graphics reach more consumers at a lower CPM (Cost per Thousand Impressions) than all other forms of outdoor advertising (Billboards, signage, etc.)

Brands that appear on vehicle graphics are 15 times more likely to be recalled by consumers, compared to those who rely solely on traditional outdoor advertising. In addition, 92% of respondents claim to actually read the copy on fleet graphics, and 30% make buying decisions based on mobile advertisement on vehicles.

Average drivers travel 300 miles per week. As more Americans spend longer hours on the road, mobile advertisers have access to a larger base of "captive" audiences. This means a single branded vehicle can generate between 30,000 and 70,000 impressions a day!!